May 05 2008
Radiohead Leads the Pack
They are innovators in their music and in their business–and in their stance on environmental issues. One of the few bands that walks the talk, Radiohead is foregoing an appearance on Conan O’Brien’s show and has opted to record a live performance rather than travel across the Atlantic, leaving a carbon footprint equal to driving a car for a whole year.
The band sets an example for all of us, as we re-evaluate our business and pleasure travel in the coming years. With modern technology at its best in history, there are plenty of options to overseas, or even cross-country travel for meetings, training, or even events like this one.
Radiohead are truly an amazing and inspiring band. They are fabulously talented and innovative artists with a genuine social conscience— great role models for our young (and old) people.